Image naming and alt text rules for future product uploads

Download Center
TEPTop Excavator PartsHeavy Equipment Replacement Parts

Image SEO

Image Alt Text Guidelines for Excavator Parts

Good image alt text helps Google understand product photos and helps buyers confirm what they are viewing. Keep descriptions natural and accurate.

Best Practice

Describe what is actually in the image

  • Use product name, brand or model if it is relevant to the page.
  • Describe the image type: product photo, nameplate photo, packaging photo or installed-position photo.
  • Avoid copying competitor watermarked images or copyrighted catalog photos.
  • Do not stuff repeated words such as spare parts, cheap parts or best parts.

Examples

Alt text patterns

ProductTrack roller replacement part for CAT 320D excavator.
NameplateHydraulic pump nameplate photo for Komatsu PC200-8 inquiry.
PackagingExport packing for excavator hydraulic and engine parts.
WarehouseHeavy equipment parts warehouse support for bulk RFQ orders.

File Names

Use readable image file names

Use lowercase English words and hyphens. Example: cat-320d-track-roller-photo.webp. Avoid random names such as IMG_8831.jpg when uploading final product images.